About Shay Ortiz
Shay Ortiz is a dedicated health and wellness advocate, Certified Personal Trainer, and entrepreneur passionate about empowering women to look and feel their best. Shay’s journey began as a high school Track and Field athlete, where she cultivated a love for fitness that carried her through collegiate competition. After becoming a mother, Shay faced the challenge many women encounter—balancing personal goals with family life. Determined to reclaim her health, she began making small but impactful lifestyle changes in 2014, reigniting her passion for fitness.
In 2016, Shay discovered the world of bodybuilding and competed as a Figure Competitor, a transformative experience that deepened her understanding of nutrition, strength training, and self-discipline. Motivated to share her knowledge, she became a Certified Personal Trainer, helping countless women achieve their health and wellness goals. Among her many success stories, Shay coached a client to victory in the OCB Body Transformation Competition, showcasing her ability to inspire meaningful change.
Shay’s entrepreneurial spirit and love for fashion led her to create a fitness apparel brand designed for women of all shapes and sizes. Witnessing her clients’ struggles with ill-fitting, uninspiring workout clothes, Shay was inspired to launch an online store offering stylish, comfortable, and affordable activewear. Her mission is to provide women with apparel that boosts their confidence—inside and outside the gym—because she believes when you look good, you feel even better.
Today, Shay combines her expertise in fitness, health, and fashion to empower women on their journeys to wellness, helping them feel strong, confident, and unstoppable.